Did You Know?
- – Having a better brand is better than having a better product?
- – Branding promotes recognition and value, differentiates, informs, entertains and motivates
- – 80% of consumer purchases are less than 15 minutes from home
- – 70% of customers prefer getting to know a company via articles
- – 78% of consumers believe that companies providing custom content are interested in building good relationships with them.
*Sources: PostAdvertising.com, StrategyNewMedia.com, Fortune Magazine, SPKDR Marketing, Manifest Marketing, Havas Media, AdAge